Omnicom SHAPE

Branding an internal platform for the best Omnicom thinkers to solve the most challenging client projects

Strategy: Journeys and Mapping.
Creativity: Visual Identity. Service Design. Product Design.
Delivery: Verbal and Visual identity. Brand Experiences. Website.

Client: Omnicom Group, UK.
Agency: Omnicom + C Space London.
My role: Creative/Experience Director.

Positioned SHAPE as an exclusive, invite-only platform for the "best thinkers" to work on top client projects and high-profile challenges.

Welcome Pack for CEOs, Clients, and Members: branded Moleskine, 3x playbooks in the form of tabloids, and a QR code to connect to the digital platform.

Shape-animation-2
Omnicom-SHAPE-01
Omnicom-SHAPE-02
SHAPE-03
SHAPE-10
CEO-Tabloid2
CEO-Tabloid16
Client-Tabloid6
SHAPE-04
SHAPE-14
SHAPE-12
Member-Tabloid10

Workshop materials.

SHAPE-10-1
SHAPE-05
SHAPE-12
SHAPE-06
SHAPE_ABACUS_02-01
SHAPE_CURATE_02-01
SHAPE_LIVE_02-01
‹ Omnicom EMERGING STARS
› Protected: SPECSAVERS

Ale

SDCXBX-a00

Strategic Design
Service Design to shape ecosystems
Customer Experience to craft interactions
Branded Experience to create differentiation

BOOK A QUICK CALL
All work © Alessandro Pascoli and/or agencies otherwise noted.
This website uses Google Analytics to analyse web traffic as aggregated data, and it does not directly or indirectly reveal personal identities or process or collect personal data.