It harnesses the power of Connected Brilliance by delivering breakthrough cross-agency thinking to our clients, at speed.
Client: Omnicom Group.
Brief: Branding SHAPE, the global collaboration platform and process from Omnicom, that harnesses the power of Connected Brilliance by delivering breakthrough cross-agency thinking.
Since its launch, the SHAPE process has helped 25 clients including some of the world's biggest brands such as P&G, Pfizer, Visa and Airbnb. And it also continues to grow.
Design: Brand Identity and Experience design.
Project: Capturing the attention of selected creatives from Omnicom agencies around the world with just white, black, yellow and Futura Bold. Print and digital touchpoints, workshop toolkits, films and animations, UX/UI, website.
Agency: Omnicom/C Space London.
My role: Creative Director, Designer.