Defined meaningful experiences for people.
Delivered impactful value for businesses.
Built teams, capabilities, and new visions.
Evangelised user-centered design.
And I’m still learning.
IKEA HEMSÄKER
New fully Digital Product Design for Home Insurance
IKEA HEMSÄKERNew fully Digital Product Design for Home Insurance
SAUDI TELECOM COMPANY
Digital Experience Mapping and Design System Optimisation
SAUDI TELECOM COMPANYDigital Experience Mapping and Design System Optimisation
UBER
Customer/Rider end-to-end CX Innovation for a better Service Design
UBERCustomer/Rider end-to-end CX Innovation for a better Service Design
POLIMI GSoM
A Red Dot Winner holistic new Brand Identity
POLIMI GSoMA Red Dot Winner holistic new Brand Identity
PIAGGIO MOTOPLEX
User-Centered Metaverse/Immersive Minimum Viable Experience (MVE)
PIAGGIO MOTOPLEXUser-Centered Metaverse/Immersive Minimum Viable Experience (MVE)
GOOGLE HUMAN TRUTHS
Human Truths Division Brand Identity
GOOGLE HUMAN TRUTHSHuman Truths Division Brand Identity
TSB BANK
From a Product-Centric to a Human-First Brand Experience
TSB BANKFrom a Product-Centric to a Human-First Brand Experience
SIMPLYHEALTH
Commercially viable Health Service Proposition and Digital Product
SIMPLYHEALTHCommercially viable Health Service Proposition and Digital Product
