Designer/Director. 

Deep customer understanding to design brands, experiences, products and services.

YOUTUBE YOU:
Define YouTube’s now and next.

IKEA, HEMSÄKER home insurance: CVP, Prototyping.

UBER Rider Experience:
CX, Map, Digital Toolkit.

EMERGING STARS: brand identity, website, films.

"Everything is awesome with SHAPE."

Don Crowther, Director, In-Store Management at LG Electronics

THE PLUM GUIDE (2016-2020): Reversing completely the traditional way to position and design a brand.

Now →

Kaspersky Lab: Customer Experience Consultant.

ANTI-DO-TO: UX Consultant.

Interbrand new website: Co-Direction, UX Lead, Designer.
Interbrand Best Global Brand 2020: Co-Direction, Multichannel Experience Consultant, Designer.

C Space new website: Creative Director, UX Lead, Designer.

Alessandro Pascoli. 
Email, LinkedIn.

All work © Alessandro Pascoli and/or agencies otherwise noted.
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