Creative Director, Designer.
Deep customer understanding to design brands, experiences, products and services.
YOUTUBE YOU:
Define YouTube’s now and next.
Helping IKEA make an iconic move into the insurance market.
HEMSÄKER is a digital home insurance with the ambition to contribute to a safer life at home for the many people.
UBER Rider Experience:
CX, Map, Digital Toolkit.
EMERGING STARS: brand identity, website, films.
"Everything is awesome with SHAPE."
Don Crowther, Director, In-Store Management at LG Electronics
THE PLUM GUIDE (2016-2020):
Reversing the traditional way to position and design a brand.
Now
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Interbrand branded experiences: Co-Direction, UX Director, Designer.